Book Club Selection For January: Blink by Malcolm Gladwell

November 27, 2010  

Our Savior’s January Book Club Selection is Blink: The Power of Thinking without Thinking by Malcolm Gladwell. In this best-seller, a staff writer for The New Yorker weighs the factors that determine good decision-making. Drawing on recent cognitive research, Gladwell concludes that those who quickly filter out extraneous information generally make better decisions than those who discount their first impressions. The author of The Tipping Point (2000) cites the implications for such areas as emergency situations and marketing, plus some notable exceptions. Annotation ©2005 Book News, Inc., Portland, OR.

Book cost is $10.00 and we plan to meet on Thursday, January 27th, 2011.